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Week
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Topics
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Study Metarials
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1
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The concept of entrepreneurship, the emergence, evolution of the definition of entrepreneurship
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R1. Chapter 1
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2
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The entrepreneur and entrepreneurship, entrepreneurial types are widely used in
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R1. Chapter 1
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3
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Factors affecting entrepreneurship
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R1. Chapter 1
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4
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Forms to become an entrepreneur
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R1. Chapter 2
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5
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Risk in the context of entrepreneurship, entrepreneurial approach to psychological
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R1. Chapter 2
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6
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Venture capital in our country and its applications, and business ideas and creativity
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R1. Chapter 2
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7
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Mental alertness, attention, motivation, conditions
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R1. Chapter 3
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8
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Leadership, creative entrepreneurship effects
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R1. Chapter 3
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9
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Entrepreneurship education, entrepreneurship, and culture
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R1. Chapter 3
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10
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Organizations, small businesses, the purpose and functions of the
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R1. Chapter 3
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11
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Production planning, management and financial planning.
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R1-Chapter 3- R2-Chapter 2
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12
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Market research and marketing plan.
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R1. Chapter 3
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13
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Preparing a business plan
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R1. Chapter 3
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14
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General evaluation and case studies
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R1-Chapter 3- R2-Chapter 2
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Prerequisites
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-
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Language of Instruction
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Turkish
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Responsible
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Lecturer Ahmet KOCADAĞ
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Instructors
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-
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Assistants
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-
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Resources
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R1- Mucuk, İ. (2015). Temel İşletme Bilgileri, Türkmen Yayınları, İstanbul.
R2- Kumkale, İ. (2007). Genel İşletme, Murathan Yayınevi, İstanbul.
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Supplementary Book
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-
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Goals
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At the end of this course, the student recognizes business terminology, compares business types, appraises business size, selects a location for business establishment, defines production function, marketing function, finance function, learns about human resources, public relations, and research and development.
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Content
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About the basic concepts of business
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Program Learning Outcomes |
Level of Contribution |
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1
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Have the knowledge and ability about banking sector.
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-
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2
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Have the knowledge and ability about insurance sector.
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-
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3
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Considering the legal rules regulating the legislative framework of the banking and insurance sectors.
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-
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4
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Have the ability to use the computer and the required packaged software
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-
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5
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To recognize the basic concepts about finance.
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2
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6
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To recover contemporary economic issues.
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2
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7
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To have professional marketing knowledge about related fields.
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3
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8
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To recognize the concepts related to credit and fund management.
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-
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9
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To have knowledge related to classical and modern management techniques.
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4
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10
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To have a sufficient level of knowledge related to insurance and insurance company types.
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-
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11
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To have necessary knowledge related to mathematics and statistics.
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-
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12
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To explain importance of issues related to research, development and execution as an individual or a group.
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-
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13
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To have knowledge related to public relations and communication.
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2
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14
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To have necessary accounting knowledge.
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2
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15
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To explain the importance of business ethic.
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3
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