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Week
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Topics
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Study Metarials
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1
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Explaining the content of the course and giving information about the method to be used
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R1: P.1
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2
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Definition of concepts related to perception and its types
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R1: P.2
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3
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Examination of examples related to the characteristics and types of perception
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R1: P.5
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4
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Making the definition of the concept of communication and examining the concept in detail
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R1: P.6
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5
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General description of communication types and elements
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R2: P.268
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6
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General examination of the terms of communication and semiotics in graphic design
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R2: P.270
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7
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A general examination of the graphic image in the context of perception and time
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R3: P.252
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8
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A general examination of the graphic image in the context of perception and time
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R3: P.252
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9
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Defining the concept of infographic and investigating its effect on graphic communication
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R4: P.1477
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10
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Indication of concepts and facts that affect the level of visual perception in graphic design
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R4: P.1478
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11
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History and current status of mass communication, media types, radio, television, cinema, public relations and advertising and new media types
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R5: P.7
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12
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Examining the relationship between technological change and utopias in a theoretical and conceptual framework
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R5: P.13
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13
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Defining social networks and Web2.0
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R5: P.16
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14
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Examining the media industry and systems
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R5: P.143
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Prerequisites
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-
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Language of Instruction
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Turkish
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Responsible
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Asisst Prof. Dr. Uğur DEMİRBAĞ
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Instructors
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-
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Assistants
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-
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Resources
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K1. Perception and Communication in Design, Lecture Notes.
K2. Law, S. (2012). Communication and Semiotics in Graphic Design, İnönü University Journal of Art and Design.
K3. Özkirişçi, İ. H. (2020). Graphic Image in the Context of Perception and Time,
Salih Denli, Infographic in Visual Communication, International Journal of Social Research, pp.1475-1479
K4. İnceoğlu, M. (2011). Attitude Perception Communication, Political Bookstore, Istanbul.
K5. Arikan, A. (2008). Visual Perception in Graphic Design, Education Bookstore, Konya.
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Supplementary Book
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-
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Goals
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Be able to define design, perception, and communication concepts, having theoretical knowledge about these concepts and analyze the design process of the relationship between perception and communication concepts to analyze the impact of design products and use this information to design
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Content
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Communication and perception process, perception and persuasion dimension in communication, attitude concept and basic items, attitude formation and behavior relation, attitude and perception, attitude and personality, behavioral models, motivational communication and attitude change.
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Program Learning Outcomes |
Level of Contribution |
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1
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Students can make designs by synthetising their knowledge about art and design.
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3
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2
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Students can establish a relationship between different disciplines of art and design.
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3
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3
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They can design a product/work or process that will meet the problems and requirements.
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1
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4
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They can comprehend the importance of lifelong learning and fulfill its requirements.
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1
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5
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They can identify and analyse art and design problems both at the local and global levels.
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2
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6
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They can establish a relationship between design techniques that had emerged in the history of art and design and the contemporary techniques.
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3
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7
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They can finalise a design by using necessary materials in the solution of art and design problems.
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-
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8
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They can carry out investigations, synthesis, evaluation and interpretation during the design process.
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5
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9
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They can analyse art and design problems.
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5
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10
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They can display sensitivity towards environment by selecting environment-friendly materials used in the design.
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4
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11
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They can follow current problems and produce designs in relation to these problems.
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3
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12
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They learn effective communication methods and can express themselves effectively.
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4
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13
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They have professional and ethical responsbility consciousnes in terms of intellectual properties.
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2
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14
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They know and apply methods, techniques and tools of graphic design.
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2
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