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Prerequisites
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Language of Instruction
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Turkish
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Responsible
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Assoc. Prof. Barış ÖZTUNA
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Instructors
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1-)Profesör Dr. Barış Öztuna
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Assistants
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Resources
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R1:Yüksel Mermod, A. (2011). Finansal Küreselleşme Işığında Elektronik Bankacılık ve Riskler. Beta Basım, İstanbul.
R2: Aksüt, U., & Bakkal, M. (2011).Türk Bankacılık Sisteminde Elektronik Bankacılık Uygulamaları. Hiperlink Yayınları, İstanbul.
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Supplementary Book
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-
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Goals
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The aim of this course is to explain the issues of electronic banking and its risks and to examine the issue in academic discussion environment.
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Content
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Financial globalization and retail banking, Introduction to electronic banking, Electronic marketing activities, Electronic banking regulations, Electronic banking technologies, Administratively electronic banking, Human resources and electronic banking, Project management in e-banking, Cheating and fraud in electronic banking, Difficulties encountered in e-banking, Electronic banking and risks, The future of electronic banking in Turkey and the World.
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