CANKIRI KARATEKIN UNIVERSITY Bologna Information System


  • Course Content
  • Week Topics Study Metarials
    1 Goals of Strategic Marketing Management
    2 Reasons of Business Strategic Thinking
    3 Market Opportunity Analysis
    4 Competition Analysis of Business, Customer and Market
    5 Marketing Strategies in Growing Markets
    6 Marketing Strategies in Saturated Markets
    7 Marketing Strategies in Saturated Markets
    8 Midterm exams
    9 Marketing Strategies During Crisis Periods
    10 Marketing Strategies by Market Position
    11 The Importance of Creating Value in Business Opportunities
    12 Student Presentations
    13 Student Presentations
    14 Student Presentations
    15 Student Presentations
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